Fox Broadcasting Company (FOX) has appointed Angela Courtin as Executive Vice President and Chief Marketing Officer for the network, it was announced today by Joe Earley, COO, Fox Television Group. In this new role, Ms. Courtin will be responsible for FOX’s overall brand strategy, and will oversee on-air and off-air promotion and advertising, national media, multi-platform & affiliate marketing, design and social media for the network. She will report to Earley and Fox Television Group Chairmen and CEOs, Dana Walden and Gary Newman.
“Angela is one of the most strategic and forward-thinking marketers in the business,” said Earley. “Her extensive background in integrated marketing, digital media, branding and content make her the perfect fit to evolve our marketing strategy in this changing TV landscape.”
“FOX has proven to be a home for creative risk takers, compelling characters and culturally relevant stories,” said Courtin. “I'm excited to have the opportunity to work with such an impressive team and roster of shows, both of which continue to raise the bar for the industry.”
Previously, Courtin served as Chief Marketing Officer of Relativity Media, where she was responsible for all film, television and sports marketing initiatives as well as all branding and advertising campaigns across the company. She also oversaw Madvine, the company’s branded entertainment and consumer products arm, and Relativity Digital. In addition, Courtin launched a new digital division to grow Relativity's audience and provide brands with a fully integrated approach to marketing.
Before joining Relativity, Courtin was President of Dentsu Aegis Network U.S. where she worked across the global agency’s stateside businesses, including Carat, McGarryBowen, Isobar, Vizeum, Posterscope, 360i and iProspect, and also helped launch The Story Lab, Dentsu’s branded content agency. Courtin previously served as Chief Content Officer for Aegis Media. Prior to Aegis, Courtin’s roles included co-head of Integrated Marketing at MTV; Senior Vice President of Marketing, Entertainment & Content for MySpace; and associate producer on the hit HBO series “Big Love.”
Courtin was named one of Advertising Age’s “Women to Watch” for 2013 and one of the “30 Most Powerful Women in Advertising” by The Business Insider in 2012. She was also featured in the OUT 100, Out magazine’s annual list of the year’s most influential LGBT people. Courtin is a recipient of the Spears School of Business Outstanding Young Alumni Award and was recognized as one of Oklahoma State University’s 50 distinguished M.B.A. alumni of the past 50 years.
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ANGELA COURTIN JOINS FOX – Page 2
About Fox Broadcasting Company
Fox Broadcasting Company (FOX), a unit of 21st Century Fox, is home to some of the highest-rated and most acclaimed series on television, including EMPIRE, GOTHAM, THE LAST MAN ON EARTH, AMERICAN IDOL, NEW GIRL, BROOKLYN NINE-NINE, THE SIMPSONS, FAMILY GUY and SLEEPY HOLLOW. FOX is the only network to ever rank No. 1 in the key adult demographic for eight consecutive seasons and continues to dominate all network competition in the more targeted Adults 18-34 and Teen demographics.
[EDITOR’S NOTE: A photo of Ms. Courtin is available at www.foxflash.com.]
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